Project Background
Achieving a well-balanced UX design for SaaS might result in a challenge: the user interface needs to be intuitive, and eye-catching as well as minimalistic at the same time.
Challenge
I had a great opportunity to work on SaaS platform, augmented reality editor software as a Visual Designer. Editron, Enklu Cloud allows users without coding to create AR experiences. The user interface of editor was outdated, we decided to redesign the platform in order to optimize user interface and improve usability.
Objective
Redesign user interface of SaaS platform, augmented reality editor.
Scope
SaaS, augmented reality editor, UX/UI design, Branding
Role
UI/Visual Designer
Design issues for the platform
Despite the growing demand for augmented reality experience, some of the platforms reuse outdated interface, thus losing potential user’s interests. Working on UI design for SaaS, the biggest issues we encountered is adding new features and figuring out how we could make the editor intuitive. We want to make our editor enjoyable, easy to use, and not complicate navigation.
